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SMS

Bulk SMS and OTP Service in India

The fallback channel that never lets a message go unread

When WhatsApp can't deliver — no internet, uninstalled app, blocked number — SMS steps in automatically, so critical messages always land.

  • Automatic fallback when WhatsApp can't deliver
  • OTPs and alerts that need no internet
  • DLT-registered templates for India
No internet
Needed to receive
DLT
Compliant templates
2-way
Replies to your inbox
MG
MSGGRDText message
WhatsApp not delivered · sent by SMS
Your order #4821 has shipped and arrives tomorrow. Track: msg.gd/t4821 -MSGGRD
Today 10:04
482913 is your OTP to log in. Valid for 10 minutes. Do not share it. -MSGGRD
Today 10:06
Automatic fallbackWhen WhatsApp can't deliver
DLT-registeredTemplates & sender ID
Why SMS Still Matters

The one channel that always gets through

Automatic WhatsApp-to-SMS Fallback

Undelivered WhatsApp messages retry via SMS automatically — no manual monitoring needed.

OTP & Transactional SMS

Reliable one-time passwords, order alerts and account notifications that land in seconds.

Bulk Promotional SMS

Reach contacts who haven't opted into WhatsApp yet, without leaving them out of a campaign.

DLT-Registered Templates

Pre-approved for Indian telecom compliance, so your messages don't get blocked at the carrier level.

Delivery Reports

Real-time sent, delivered and failed status for every single SMS, not just campaign-level totals.

Two-Way SMS

Let customers reply, and route their responses straight into your shared MessageGrid inbox.

How It Works

Set it once, let it run automatically

1

Register Templates

DLT-compliant templates, approved quickly through our onboarding.

2

Set Fallback Rules

Decide exactly when SMS should kick in for a WhatsApp campaign.

3

Send & Monitor

Track delivery for bulk sends and automatic fallbacks alike.

Use Cases

What businesses use it for

Real examples of the messages our customers send every day.

OTP verification

482913 is your OTP. Valid for 10 minutes. -MSGGRD

WhatsApp fallback

Your order #4821 has shipped. Track: msg.gd/t4821

Payment reminders

Rs 4,500 is due on 05-Oct. Pay now to avoid late fees.

Appointment confirmations

Appointment confirmed: Tue 11 AM, City Clinic.

Flash sale alerts

Flash sale: 40% off till midnight. T&C apply.

Service notices

Scheduled maintenance tonight, 1–3 AM.

Plans from ₹2,300/month + GST

SMS is priced separately, based on your volume. Setup and Meta verification are done by our team.

★★★★★

"OTP delivery through MessageGrid's SMS has been rock solid — the automatic WhatsApp fallback means we genuinely never miss a customer."

RS
Rahul Sharma
Operations Manager
FAQs

Questions about this product

When is SMS useful alongside WhatsApp? +

As a fallback when a WhatsApp message can't be delivered, and for customers who prefer SMS.

Do Indian SMS rules apply? +

Yes. Promotional and transactional SMS in India follow TRAI DLT registration rules. We guide you through templates and sender IDs.

Can I send OTPs by SMS? +

Yes, SMS works well for OTPs and alerts alongside WhatsApp authentication templates.

How is SMS priced? +

SMS is priced separately from WhatsApp plans. Contact us for rates based on your volume.

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